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MODA
Project type
3D Concept Design & Promo
Date
2025
Location
London, UK
Brief
The project involved designing and developing a complete set of 3D concept visuals for the new Alpha range, establishing a clear creative direction and defining the intended aesthetic, functionality and overall product identity. This included producing high-quality renders and conceptual imagery to support the further practical construction of the products and presentation for clients.
To showcase the products fully branded, I needed to expand the current branding with additional graphics, elements and animate motion graphics for both physical mobilisation and video presentation.
To support launch and promotional activity, a dedicated promotional video was produced using the newly developed 3D assets. The video was crafted to highlight the key features and benefits of the Alpha range, and was delivered in formats suitable for both formal presentations and social media distribution. Together, these deliverables formed a cohesive visual and marketing package that strengthened the range’s brand presence and provided a strong foundation for ongoing promotional use.
Role
3D Concept Artist, Brand Designer, Motion Graphic designer
