CO-LAB
Project Type
Brand Dev & Mobilisation
Date
2025
Location
Westworks London, UK
Role
Designer, Visualiser & Videographer/editor
Co-lab is a sophisticated, high-quality food and coffee brand that brings together premium ingredients, refined flavours, and a contemporary aesthetic. Its identity reflects a commitment to craftsmanship and detail, offering customers an elevated experience that feels both modern and approachable.
The Brief
The project focused on supporting the development of the brand identity for Co-lab coffee & catering and overseeing key elements of the mobilisation process.
The brief included the creation of graphics, signage, and on-site brand implementation to ensure a consistent and well-executed visual presence across the space. A strong emphasis was placed on reinforcing brand recognition and clarity.
In addition, the project required the production of a promotional video to communicate the brand’s story, values, and customer experience to prospective partners and future locations.
The Solution
Brand identity development was supported through the design and rollout of graphics and signage, ensuring consistency across all physical touchpoints.
On-site brand implementation was carefully managed to maintain quality and coherence throughout the space, strengthening the visibility and impact of the Co-lab coffee & catering offer.
A promotional video was produced to showcase the brand narrative and customer experience. Designed for presentations and business development, the video introduces the concept in a clear, engaging, and professional way.
The IMPACT
The project delivered a cohesive and recognisable brand presence across the space, reinforcing trust and professionalism.
Consistent visual execution strengthened brand recognition and elevated the overall customer experience.
The promotional video provides a versatile marketing asset, supporting expansion by clearly communicating the Co-lab concept to new partners and potential sites.
